Tag Archives: self-selecting networks

On Super-Users and Self-Selecting Networks

Digital Media isn’t Mass Media for Cheap
Desire Paths: Branding for Digital Lives
Two decks that you probably ought to read.
The first is from Bud Caddell. It’s about a better perspective for businesses to take in their approach to goal-setting for the web. Key takeaway: “Quit buying eyeballs, start earning whole fans. Viewers come and go, but fans […]

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