I’m giving this presentation today at a lunch-and-learn at Hoffman York’s Chicago office. I do a lot of talking about the internet, usually in a really unstructured way (which suits me), and I’m looking forward to seeing how I do with some guidelines. Also, my presentations usually get stuffed into the middle of someone else’s presentation, which won’t be the case today. All web, all the time.
You’ll note that there are plenty of:
- Stolen ideas (thanks, web-friends Paul, Noah and Faris, for much of this. Not sure where to attribute your thinking, but I think there’s a lot of Russell and Iain in there, too, and a bit of Aaron)
- Screen grabs
- Big fonts (I am loving DIN right now)
- Real words
And I have avoided the use of:
- Jargony words (I think I say user once but “people” sounded funny)
- TLAs (Three Letter Acronyms)
- Exclamation points
- Numbers (60% of the time, it works every time)
Let me know what you think. Thanks to Kevin, Eric and Jen for talking to me about this in advance.