Blue thing on the lower-left? I know you’re an ad.
Ambiguous image on the lower-right, beneath Louis C.K.? Are you an ad?
Of course you are. You’re an ad for an Audi. But that’s not exactly clear here.
Slate’s one of those websites I go to every day – direct traffic! – and the redesign might stop me. What a mess.
Just make it look like Jalopnik and be done with it.